By Paul Herskovitz
In this day and
age there is a reality television show about almost everything. However, Bravo
decided to push the limits of reality television this past summer with their
premiere of Princesses: Long Island. The
show follows six wealthy young Jewish women who live in Long Island, New
York. The premiere episode of the show
“You had me at Shalom” raked in around 1.24 million viewers (Gay, 2013). Are these viewers aware of what they
are watching? A textual analysis of the
show confirms that not only does Princesses:
Long Island support many Jewish stereotypes, it promotes anti-Semitism.
The pilot episode
introduces the viewers to the six snooty, sheltered rich Jewish women. Each
character gets their own segment where we learn about their gaudy
lifestyles. The common thread of each
character is that they are desperate to get married and they are helpless
without their parents. The characters embody
exaggerated Jewish stereotypes with heavy New York accents. Within the first minute of the show, Chanel,
one of the six main characters, impersonates her mother using a stereotypical
Jewish mothers voice saying, “You’re 27 years old, you gotta get married
already, go for a lawyer or a doctor, somebody who has money, somebody who’s
going to take care of you.” Followed up
by her father saying “You need a man to take care of you.” After the opening scene I got a sense of what
the show was going to be about. However,
Chanel was only the tip of the iceberg, as five more characters are presented. The use of outdated Jewish expressions,
display of wealth, naivety, and lack of independence increased with the
introduction of each character.
At
the eight minute mark we are introduced to Ashlee. I would consider her the queen of the JAPS
(Jewish American Princesses). Ashlee
rolls up to the local nail salon with her dad in her convertible BMW to get a
much needed mani-pedi. She begins to
talk about herself explaining how people get offended by the stereotypes of
JAPS but she embraces it proclaiming, “I’m Jewish, I’m American, and I’m a
princess.” She gives us background on
how she’s almost thirty, she doesn’t pay for rent, her mom still cleans her
room, and proclaims, “This is awesome why would I ever leave?” Just in case
viewers weren’t sure if she was exaggerating her claims about being a princess,
she does the unthinkable while at the nail salon. When it’s time to leave the salon. Ashlee goes
on a tirade about how there is no way in hell that she could leave the salon in
flat shoes. After several minutes of
complaining, a worker at the salon piggy backs her to the car. Clearly this is encouraged by Bravo, but what
kind of image are these women portraying about the Jewish religion?
(Ashlee being
carried out of her mani-pedi)
After digging
around on the internet I discovered that the Bravo network and television
critics have opposing views of what this show represents. Bravo spokesperson Jodi Davis summarizes
Princesses by saying the show is “about six women who are young, educated,
single and Jewish living in Long Island, and is not meant to represent all
Jewish women or other residents of Long Island.” (Bauder, 2013) Davis is promoting the idea that
viewers are watching this show ironically through the third person effect. Susan J. Douglas explains that the third
person effect is “the conceit among viewers that they watch the show ironically
and aren’t taken in by it while other, presumably more naïve viewers must take
it utterly at face value. Thus viewers can feel superior not only to the cast
members, but also to other viewers imagined to be less sophisticated than
they.” (Douglas, 2010) My guess is that a majority of the viewers are taking
this show at face value. This is due to the fact that the premise of the show
is based on religion. More importantly,
it features one of the most historically persecuted religions. I agree with critics of the show who find it
disturbing.
Steve
Israel, a New York representative and former president of the Institute on the
Holocaust and the Law, said that the show “leads viewers to believe that this
is what being Jewish is all about, that if you're Jewish and live on Long
Island, you're narcissistic, you are all about money and that a Shabbat dinner
is all about drinking and fighting,"
(Bauder, 2013) All of the ideas that Israel has mentioned are emphasized
throughout every episode. It’s crystal clear
that these girls are promoting negative Jewish stereotypes. There are well-known negative pre-conceived
notions of how Jewish people behave and the show is helping fuel the fire of
anti-Semitism. As horrifying as it sounds, this could be compared to the highly
unlikely idea of Bravo developing a reality show that chronicled Muslim
families who are terrorists or terrorist sympathizers. A reality TV show about Muslim terrorists
would represent the same concept that Bravo is encouraging with Princesses. Bravo is promoting
dominant negative stereotypes linked to a religion and repeating it week after
week for viewers to gawk at.
Overall, viewers
may find this show entertaining but the larger implications of the show are damaging. A textual analysis of this show reveals the
image of the Jewish religion as being negatively portrayed which in turn promotes
anti-Semitism. The difference between this reality show and most others is that
producers decided to attach religion to its program. In conclusion, Bravo needs to reexamine the
implications of the show Princesses
and realize that their show is doing more harm than good.
Works
Cited
Bauder, D. (2013, June 21). 'Princesses:
Long island' promotes 'anti-Semitic stereotypes,' according to NY congressman. Huffington Post. Retrieved from
http://www.huffingtonpost.com/2013/06/22/princesses-long-island-anti-semitic-ny-congressman_n_3482822.html
Douglas, S. (2010). Jersey shore: Ironic
viewing. In E. Thompson & J. Mittell (Eds.), How to Watch Television (p. 150). New York: NYU Press
Gay, V. (2013, June 11). 'Princesses long island' ratings
fall in week two. Retrieved from
http://www.newsday.com/entertainment/tv/tv-zone-1.811968/princesses-long-island-ratings-fall-in-1.5458544
The attachment of religion to the show and the input that Bravo enforces upon the events that are unfolding on screen do arguably shed a negative light on Jewish culture, but being a reality television series I think the show is more concerned about gaining viewership than belittling the religious views of others. All reality television shows arguably isolate and exploit individual groups of people.
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